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The Power of Consistency Successful organizations have utilized the communicative power of newsletters for decades. Leaders and marketers recognize the value of delivering information and offers to clients on a consistent basis. Through this kind of regular communication, both traditional and email newsletters offer businesses the ability...

"Going paperless" has become a popular buzzword among businesses and organizations in the last few years. However, for marketers, the idea of abandoning all printed tools can be daunting. As a marketing organization, we still believe in the power of printed media. However, there are...